We are all living a Connected Life in 2017.
Connected and mobile commerce is a way of life for us all and businesses are striving to leverage this connectivity to improve consumer safety, the customer experience and increased market penetration. The growth of cross-channel commerce is a core component of every business plan, regardless of industry or geography.
Global market leaders embrace product content as vital to their engagement with business partners and customers. Trusted content turns that engagement level into commitment. Every business leader knows that more content is better, but what we have all learned is that trustworthy information is often the difference between loyal, repeat consumers and lost sales; or worse injury from lack of available product information.
The Smart Label initiative for consumer goods and EUDAMED and the FDA UDI regulations for medical device labeling initiatives, provide guidance for companies on which content is needed to aid patient safety and provide consumers with information to make health and wellness decisions. However, in the absence of regulations, what content is needed, which channels, and how frequently? These are problems many companies are challenged with in 2017. Digital content is a requirement, not a luxury; and the proliferation of the content consistently remains obstacles to be overcome for all industries globally.
In the 1WorldSync data study launching in April, Charting the Course for Global Commerce, over 400 global respondents reported thirty-nine percent of merchants cannot support mobile commerce, and 68 percent have yet to integrate product information management capabilities across web, mobile apps and in store. Establishing a connected commerce platform remains elusive for many companies.
The 1WorldSync Product Information Cloud solutions continue to evolve and leverage both industry best practices and best in breed technologies to assist our community in overcoming many of the connected commerce challenges: from UDI and Healthcare solutions in Asia, Europe & the Americas to Hazmat solutions and retail apps for increased sales and market penetration.
The Connected Life is a reality for consumers, patients, brands, suppliers, hospitals, governments, retailers and distributors….Everywhere, Every Day.