Tag Archives: product content sharing

Great News for Kroger VIP Suppliers! Go further with your product content and get your products to new shelves

Kroger continues to demand better and richer product content and has leveraged their partnered with 1WorldSync to obtain product specific content directly from the most trusted source — the brand owners.

As Chris Kirkland, Business Solutions architect at Kroger shared in an article “The Kroger Company Goes Beyond Brick and Mortar, “we wanted to help the retail ecosystem realize the benefits of better data. We believe that this will help our partners, Kroger and, of course, our customers.” (Consumer Goods Technology 2016)

Brand owners have done the hard work to meet Kroger’s demands and now it’s time go further and faster.

Rich, Robust Content In the Palms of Consumers Hands

Are you ready to go further and faster with your product content currently managed in Kroger’s Vendor Item Portal (VIP)?

You have the opportunity to repurpose that product data for GDSN and get your products onto new shelves! Get your products onto new shelves and enable the seamless product content sharing with new retailers such as Walmart, Safeway, Target, and beyond!

1WorldSync can do the heavy lifting for you, making your product content efforts more efficient and expediting your speed to market.

  • Save Time & Money: Save time and effort and allow your current partner to manage all of your brand and content data allowing you to keep running your business
  • Unlimited Number of Demand Side Partners: Get your product onto new shelves and grow your business! Enable seamless product content sharing with new & existing retailers such as Walmart, ​Target, Google, and beyond
  • Superior Service: 1WorldSync’s Professional Services Team can help create a complete end-to­-end global product content strategy tailored to each customer specific to their industry.
  • Enhanced Data Quality: Reduce time and money in your manual processes and involve fewer systems

Discover how you can start sharing your product content in GDSN with many new recipients today!