Tag Archives: foodservice

1WorldSync 2018 Annual User Group: Unleash The Power Of Your Product Content!

We hope that you are as excited as we are about the 1WorldSync 2018 Annual User Group at GS1 Connect, taking place on June 4 in Phoenix! With a little over a month to spare before this highly anticipated event, 1WorldSync is busy rolling out the green carpet for you.

This year, we will show you how you can unleash the power of your product content! Glean creative insights and engage in peer lead topic breakout groups that cover data quality, web ready content, digital commerce and so much more.

We have speakers from C&S Wholesale Grocers, Coke, Kroger, TOPCO and Walmart sharing insights on how they are using content beyond just publication.  

Here are some insights around the speakers, topics and collaboration sessions that will make it all the more easier for you to make your grand entrance.

11:00 – 11:15 am | Welcome

Karin Borchert, CEO of 1WorldSync, will kick off the 2018 Annual User Group with a warm welcome to all attendees, discuss hot topics on the agenda, and highlight renowned speakers.

11:15 – 11:45 am | Information in the Digital World – The Need for Web Ready Content is Now

Technology now penetrates nearly every aspect of our lives and the industry continues to shift in major ways as consumers demand more information faster. We take a deep dive into the world of today’s consumer, the evolving e-commerce landscape and game-changing industry trends that are shaping 2018.

11:45 am – Noon | 1WorldSync End to End Partner Ecosystem

This session will challenge how you think about content creation, aggregation and curation. Discover our current partnerships that will enable a seamless end-to-end content process.

Noon – 1:00 pm | Lunch

1:00 – 1:45 pm | Keynote: C & S Wholesale Grocers

Learn more about who C&S is, and how they are leveraging content coming in through the network to drive innovation with increased accuracy and efficiency.

1:45 – 2:15 pm | Keynote: Coca Cola

Gain insights into the product content journey that Coca-Cola has experienced over the past few years. Learn how they are leveraging unique processes to ensure accuracy and demonstrate the downstream impacts of content quality within their systems and processes.

2:15 – 2:30 pm | Networking Break

2:30 – 3:30 pm |  User Breakouts

We will be splitting the audience into 2 main groups.  Machine-to-Machine and GUI users. In each group we will highlight specifics around data quality, new functionality and impact to those using the systems.  

3:30 – 4:15 pm |  Panel: The Evolving World of Digital Commerce  

Are you leveraging your GDSN investment in the ever expanding and evolving world of digital commerce? Join us for this impactful and must-attend session where you can hear first-hand from our renowned practitioners on:

  • How they compete with trusted content that their consumers can count on
  • How they connect their current GDSN investments with the new requirements of e-commerce and the cloud
  • What actions they are taking to stay connected to their end consumers

4:15 pm – 4:45 pm | 1WorldSync Product Vision: Where We Are Today & Where We Are Going

Do you have the essential knowledge and skills needed to empower the success of your data sync initiatives? Review 1WorldSync’s robust capabilities and the upcoming functionalities based on the company’s roadmap. Explore where the 1WorldSync Global Platform is going and how it relates to your Web Ready Product Content.

4:45 pm – 5:00 pm | Closing Remarks

1WorldSync wraps up the 2018 Annual User Group!  Provides a recap of insights from the day with lessons learned and lasting best practices that will drive tomorrow’s results.

Are you ready to witness world class experts share their expertise in engaging consumers on the path to purchase with trusted product content anytime, anywhere? Register today and we will see you in Phoenix very soon!

1WorldSync: Trustworthy Content, Anytime, Everywhere

88% of consumers say product content is extremely important to their purchasing decision. As a result, vendors are being asked to provide accurate and complete content to trading partners in order to enhance the shopper experience.

What is the GDSN?

The Global Data Synchronization Network (GDSN) enables trading partners to globally share trusted product content.

Don’t waste countless hours uploading data to individual portals. You can benefit from:

  • Data Upload to a Single SourceEliminate duplicate efforts! You can instantly publish your data to your DIY/Hardlines, Healthcare, CPG-Retail and Foodservice industry partners across different verticals and countries.
  • Consistency via GS1 Data Standards: The GS1 data standards enable standardization and obsoletion of specific attribute profiles.
  • Central Control: Gain central control and ease over your product content updates.
  • Data Publication: Publish your data to all or specific trading partners. e.g. private labels

1WorldSync: Globally Exchange Product Content in the GDSN

1WorldSync is jointly owned by the member organizations of GS1 US and GS1 Germany, the preeminent global organization for the development of global standards, for identifying, capturing and sharing product information.

1WorldSync has the largest number of items in the Global Data Synchronization Network (GDSN) with 80% of GDSN data activity enabled by the 1WorldSync Product Information Cloud supporting more than 25,000 brands and retailers in over 60 countries.

1WorldSync is the only GDSN Data Pool for product information services with ISO certification & applied standards and we offer global scalability – multi-lingual product and customer support services, serving the CPG-Retail, Foodservice, Healthcare and Hardlines/DIY industries.

Trusted Content Matters

Do you want to learn how we enable companies to distribute trusted product content to your customers via the GDSN and beyond? 1WorldSync understands that no matter where you conduct business, trusted content matters.

Visit 1WorldSync, in Booth #310, at the 2018 50th Anniversary NETWORK Supplier Trade Show being held on April 15-18 in Las Vegas.

Empower your consumers to make data driven decisions on their path to purchase.

 

Top 6 Reasons to Attend 1WorldSync 2018 Annual User Group

Every year, 1WorldSync hosts a collaborative event that provides this platform for our customers to engage, interact and share best practices, community needs, and encourage user-lead information sharing.

We are delighted to announce that registration is now open for 1WorldSync 2018 Annual User Group (AUG), co-located with GS1 Connect*.

This highly anticipated event will be held on June 4 in Phoenix.

Who Should Attend?

This event is exclusive to 1WorldSync customers. We invite attendees that hold the following job titles and specializations to participate:

Executives, Directors, Managers, Project Leads & Analysts in:

  • Data Standards/Synchronization
  • Information Technology
  • E-Commerce/Omni-Channel
  • Marketing/Sales
  • Operations & Quality/Safety/Compliance
  • Supply Chain Management

Why Attend?

In preparation for this worthy event, below are my personal top 6 reasons to attend.

  1. Amazing City. Amazing Show Witness world class experts share their expertise in engaging consumers on the path to purchase with trusted product content anytime, anywhere in Phoenix: Valley of the Sun.
  2. World Renowned Speakers Learn hot topics and trends from prominent industry leaders (past speakers include Kroger, Target, The Kellogg Company, Walgreens).
  3. Big Commitment. Bigger Benefits It is officially the era of trusted product content! Gain knowledge on critical implementation practices and developments from the best and brightest organizations.
  4. Best Practices Glean creative insights and engage in peer-led topic breakout groups that cover data quality, web ready content, digital commerce, and so much more.
  5. Networking Ninja Each year, more than 250 community members from the CPG/Grocery, Healthcare, Hardlines and Foodservice industry come together to network, discuss industry trends and share best practices.
  6. Return To The Office Rejuvenated Are you ready to jump start new programs and initiatives? We distill highlights from the event of all sessions with integrated slides which will be made available to all attendees post event.

For more information, contact us at events@1worldsync.com.

Early Bird Discount

Register by March 30 to save 15% off your GS1 Connect conference badge and use our discount code 18EXH10-AA-1 to receive an additional 10% off.

*Registration is in conjunction with purchasing a GS1 Connect conference pass.

Why the Super Bowl is a Touchdown for Retail

Are you ready for some football?! The underdogs, the Philadelphia Eagles, are gearing up to take on the reigning champs, the New England Patriots, for Super Bowl LII.

Super Bowl Means Super Business

Countless Americans are rushing to the grocery store to devise a game plan of what food they are planning to prepare for the big game. NRF expects an average of $15.3 billion will be spent over Super Bowl weekend, an increase of 8.5% compared to last year (NRF, 2018). With those kind of numbers projected to be spent, is your brand exploiting all opportunities to score a touchdown?

Are The Foodservice & CPG Industries Ready For The Blitz?

It’s primetime for industries looking to capitalize off of the Super Bowl phenomenon. Television deals, sports team apparel, food specials, you name it, companies are scrambling against the play clock to get consumers to open their wallets.

American adults are expected to spend an average of $81 per person, primarily spending it on food (NRF, 2018). This time of year is crucial for food, beverage, and consumer goods companies, so why not take advantage of it. The big game isn’t the only thing fans get excited for, there is equal anticipation for the ads and commercials that companies go all out to market, spending an average of $5 million for a 30 second spot.

Though, rather than spend that absurd amount of money, companies should allocate their strategy to the shelves and grocery aisles and get their products where consumers are most likely to see it. Don’t fumble your money, set yourself up for success and win your consumers on the path to purchase with trusted product content!

Outsmart Your Opponents With The SmartLabel Transparency Initiative

As a single source of truth, SmartLabel has revolutionized the way consumers shop today. We can now access thousands of food product descriptions and information including allergens, specific ingredients and nutritional information through a QR code at the touch of our fingertips.

SmartLabel has provided an innovative and effortless way for shoppers to know exactly what goes into the food they’re buying. With nearly two-thirds of American adults owning smartphones, 75% of of consumers said they would be likely to use SmartLabel™(GMA, 2016).

Moreover, SmartLabel strives to provide truthful and accurate product information that can be delivered directly from companies to the consumer. Super Bowl Sunday is the perfect opportunity for Foodservice and CPG companies to get their product content updated to SmartLabel and ready to meet consumer needs.

Get Your Products To The Line Of Scrimmage And Score With 1WorldSync!

Today’s cross-commerce world demands accurate product content at virtually every touch point of the customer journey. Helping more than 25,000 global brands and retailers in 60 countries, 1WorldSync enables organizations to manage all their product content in one solution to support the content creation, management, validation, syndication and discovery of your products ultimately them more shoppable, extend brand equity and enable global compliance and transparency.

 

References

  1. https://nrf.com/resources/consumer-research-and-data/holiday-spending/super-bowl
  2. https://www.gmaonline.org/issues-policy/health-nutrition/smartlabeltm-consumer-information-transparency-initiative/

Let’s Get Real! Transparency Totally Transforms Product Content

Food contamination costs the food industry $55.5 billion (Fortune 2016).

Historically, the foodservice industry has focused on how to manufacture, distribute and sell items. However, in recent years, there has been a shift and product content transparency is a key component driving buyer behavior.

Consumers are increasingly active participants in product attribution, basing their purchasing decisions on information beyond the standard product label to attributes like ingredient origins and composition. There are also more government regulations around menu labeling and nutritional standards that foodservice manufacturers, brokers and distributors must address.

FoodLogiq & 1WorldSync: Powerful Alone, Better Together

1WorldSync, the leading multi-enterprise product information network, and FoodLogiQ, are in a close partnership to provide the entire spectrum of the food supply industry with a supply chain traceability solution that delivers transparency while tackling food safety and compliance issues.

“Food industry trends are changing fast—sometimes faster than what you and your supply chain can keep up with. From the customer demand for transparency to the U.S. Food and Drug Administration’s mandate for better processes, traceability is no longer just a nice-to-have asset. Without this sort of insight, keeping up with the evolving industry will be highly problematic, if not impossible,” says Dean Wiltse, CEO of FoodLogiQ.

“The fresh food industry has struggled in the past in figuring out a way to engage in true data synchronization with their retail and foodservice partners,” explains Nick Manzo, Global Omni-Channel Lead at 1WorldSync. “1WorldSync’s product information and fresh industry solutions coupled with FoodLogiQ’s enhanced traceability and supply chain management capabilities allows the fresh industry an opportunity to be fully engaged in global product information sharing.”

Turning Global Food Supply Chain Transparency Into Shopper Insights

As supply chains expand,transparency and traceability are strategic initiatives for businesses within the food industry. Ingredients and labeling is increasingly mandatory, not just because of FSMA and regulations but because customers are demanding it.

On September 21st, join industry leaders from FoodLogiQ and 1WorldSync for a compelling webinar on:

  • The challenges and market forces in delivering safe and quality food products to the consumer and driving supply chain transparency
  • How companies are adopting transparency and traceability to drive business goals
  • The technology and skills needed to ensure customer loyalty while protecting your brand

 

 

References

“Why Our Food Keeps Making Us Sick” – Fortune.  6 May 2016. http://fortune.com/food-contamination/

Product Content and the Impact on Nutrition

1WorldSync’s Senior Manager, Community Enablement, Payal Patel discusses the importance of product content and the impact on nutrition with Robert Howell Vice President, Merchandising, from Sysco.

1WorldSync: What would you tell your suppliers who are currently not synchronizing product content with Sysco?

Sysco: The foodservice industry has made the adoption and implementation of GS1 Standards a top priority in an effort to improve the completeness, accuracy and availability of product information for foodservice operators and consumers. One aspect of this adoption is active participation in the Global Data Synchronization Network (GDSN). With this renewed emphasis on supplier participation, Sysco is requiring suppliers to begin synchronizing product information via the GDSN.

1WorldSync: Before leveraging GDSN to capture product attribute data, what did your environment look like in regards to capturing and updating your suppliers’ product content?

Sysco: Prior to leveraging GDSN to obtain data from suppliers, Sysco utilized a process called Request for Data (RFD). This process involved a manual population of data attributes into an Excel Spreadsheet. This process also lacked enriched data such as nutritional, marketing, and image information.

1WorldSync:  What is the risk when lacking accessible, accurate, timely product content from Suppliers?

Sysco: Not having access to complete and accurate content may lead to several issues including:

  • Lost Sales
  • Impact on brand image
  • Compliance and regulatory challenges
  • Profitability

1WorldSync: What is Sysco doing with this content?

Sysco: Sysco is using the content we receive via the GDSN to feed the master product catalog, which consists of items sold to our customers. Our customers include restaurants, healthcare and educational facilities, lodging establishments and other customers who consume meals prepared away from home.

Sysco also uses the content received from manufacturers via the GDSN for our customer-facing ecommerce applications, as well as our Marketing Associates sales systems. The data, including product images, is particularly important when it comes to being able to effectively market and sell to customers using web-based order entry platforms.

Our buyers utilize the GDSN information to look up the items they want to source for our customers, and therefore, it is important for us to have complete and accurate product information to support sales. Again, images and nutritional information is of critical significance to enable customers to make more informed buying decisions.

1WorldSync: How would you describe your relationship with 1WorldSync and the onboarding process?

Sysco: Sysco partnered with 1WorldSync to drive participation among our supplier community. 1WorldSync is assisting in on-boarding our suppliers via communication, training & education, supplier outreach and program awareness activities.

1WorldSync: How would you describe the results that you have achieved in working with us?

Sysco: 1WorldSync has assisted in the coordination of onboarding suppliers, as well as building the supplier relationship with GDSN and Sysco by providing outreach and assistance to the supplier community.

1WorldSync can help you address your product content challenges and get engaged. Contact businessdevelopment@1worldsync.com to get started today!

It’s Showtime: It’s Time for YOU to Discover 1WorldSync Showcase for Foodservice

Are you ready to get your food products discovered by more buyers? Or Are you ready to diversify your product offerings and convert more customers?

1WorldSync presents Showcase for Foodservice!

Q1: What’s the main purpose of the 1WorldSync Showcase for  Foodservice

1WorldSync Showcase for Foodservice is a B2B community based application and digital marketplace where food buyers can discover products to sell in their stores/restaurants. On the flip side, sellers can decide to showcase some or all of their food products to be discovered by existing or new buyers or app developers, worldwide. By creating this visibility of products, 1WorldSync Showcase for Foodservice allows you to connect globally and grow your sales!

Q2: What are some of the benefits for suppliers who participate?

1WorldSync Showcase for Foodservice allows foodservice manufacturers and suppliers to highlight their products to the long tail of foodservice distributors. This will allow new revenue opportunities and lower cost to serve by ensuring accurate content is readily available to customers and third parties alike.

  • Provide visualization to the entire Foodservice community to search and view your products
  • Reduce manual process of publishing to individual foodservice community recipients
  • Eliminate the need for recipients to provide outdated product content to sell your products
  • Allow recipients access to your product content – resulting in new sales
  • Provide one version of the truth with accurate, up-to-date product content
  • Enhance relationships with your trading partners

Q3: How does the 1WorldSync Showcase for Foodservice benefit a Foodservice distributor?

It’s a great way for a distributor or operator to feature additional products for purchase by their consumers, especially as we head into the holiday shopping season.

  • Discover and sell new products
  • Connect to thousands of global suppliers
  • Diversify your product offering and convert more customers

Q4: How do you sign up for the 1WorldSync Showcase for Foodservice?

It’s easy! Call 866-280-4013 or click today! Take a tour of the app and fill out the online form to learn more! A 1WorldSync representative to contact you so you can get started right away.

Take a tour and get started with 1WorldSync Showcase for Foodservice today!

The Organic (R)evolution

What may seem like a revolution has really been a slow and steady renaissance. Certainly before the 1920s, all agriculture was generally organic.  But then along came modern techniques, chemical pesticides, fertilizers and weed killers leading to the rapid dismissal of organic farming methods for many decades.

A quick fast forward to the ‘be natural’ approach of the 1960s and 1970s, and consumers were suddenly interested in health, nutrition and environmental conservation. But organic foods were still not in the mainstream (think hippies and off-the-beaten-path health food stores) and despite the audience buying, were expensive and exclusionary.  Conversely, most Americans at that time were enjoying inexpensive TV dinners, Hamburger Helper and casseroles made from canned soups.

By the 1990s, organic foods spread to the corners of specialty supermarkets and were the cornerstone of newer food emporiums, such as Whole Foods and Trader Joe’s.  Unfortunately, organic food costs were nearly double or triple their non-organic counterparts. And aside from the expense, availability was also limited.  Not every neighborhood boasted a Gelson’s or Bristol Farms. Going organic was for the few and the elite.

Today, the organic industry has moved beyond a niche market. Organic products now occupy prime shelf space in the big chain supermarkets, mainstream retailers and are much more accessible and affordable. Food giants like General Mills and Kellogg have entered the organic game and many small organic food companies have grown into large businesses. For example, ‘O – Organics’ just launched a new ad campaign with the main message being “We believe that great tasting organic food should be available to everyone and sold everywhere at a great value.”

In fact, the “booming U.S. organic industry posted new records in 2015, with total organic product sales hitting a new benchmark of $43.3 billion, up a robust 11 percent from the previous year’s record level and far outstripping the overall food market’s growth rate of 3 percent, according to the Organic Trade Association’s (OTA) 2016 Organic Industry Survey.

So clearly, it’s not just hippies and health food nuts jumping on the organic train. Today, according to the OTA, “It is the face of America. The demographics of the organic consumer are not any different than the demographics of America.”

For retailers, the growing organic market continually increases the potential for more sales. However, it can be hard to lure new customers in and keep them as your customers. Industry trends have shown that to gain more customers, providing consumers with the information they demand is the key. This begins with offering the products consumers want, which can be discovered within 1WorldSync Showcase; and requires transparency of product information in the form of an easily accessible standardized, digital label, such as the 1WorldSync SmartLabel solution.

1WorldSync keeps a pulse on all consumer and market trends so that your business can continue to thrive while maintaining the brand loyalty it has established over the years, whether it began pre- or post-organic renaissance.

Discoverability, the Modern Matchmaker of B2C Relationships

Fancy an artisanal vanilla-spiked ginger-ale?  What about sun dried tomato cottage cheese?  Have a hankering for fresh poke spiked with birch water?  Or perhaps your tastes run a little more old-fashioned, say whole bean pasta, rolled ice cream and rainbow flecked cappuccino.  All real, quite delicious food trends from the summer of 2016.  Consumers want the unusual, the interesting and the Instagram-worthy.  It’s all good and it’s all delicious and it’s what consumers are shopping for.

Interestingly, many of these items are from small food suppliers/brands. And they are flourishing, encroaching on market share and gaining national distribution as shoppers reach for products that tout themselves as novel, local, rarefied or containing better ingredients. One reason for the success of many small food suppliers and brands, is that along with distributors – some sell through etailers, such as Amazon; other small companies sell directly to the consumer.  (According to the NY Times: “Total sales are still dominated by big brands, but brands lost market share in 42 of 54 categories, from baby food to yogurt, over the last five years as new products gained.”)

We’ll state the obvious, but food products – from small and large food companies alike – must get in front of as many consumers as possible, whether on physical and/or virtual shelves.  And in order to do this effectively, the focus must be on providing the retailer with as much product information as possible.

This is exactly where 1WorldSync can help. 1WorldSync has developed Showcase for Foodservice, a B2B community based application where you can decide to showcase some or all of your products so that they can be discovered by existing and new buyers or application developers, worldwide! And since 1WorldSync has well-established and longstanding partnerships with the largest foodservice distributors across the globe, chances are pretty darn good that your products will be easily discovered, increasing your brand awareness and of course, your bottom line!

 

A Virtual Trip Down the Grocery Aisle – How Consumer Shopping Trends are Shifting

Got the list?  Check.  Got the coupons?  Check.  Grab the kids and off you go for a thrilling ride to the local grocery store.  Up and down the aisles, comparing labels, mentally calculating totals and if you’re lucky, you’ll be unloading those groceries about 2 hours later.  Sounds like a fun Saturday.  Fortunately, for many, there’s some relief in the form of online groceries and it’s revolutionizing the way people shop.

And while technology has brought the supermarket to consumers’ fingertips online, there is also a digital wave happening within the aisles of the store, as we see mobile become part of that same shopping experience.

Really, you ask?  Take a look at some recent stats.

  • Nearly one-third of shoppers say they would use various forms of digital technology if it were offered at their grocery store. The most desired offering shoppers would like to see is an app that provides the ability to order items not available in store and the ability to scan items as they shop in order to bypass checkout.
  • Thirty-six percent of shoppers are interested in using an app or web portal to preorder prepared foods they can pick up at the store.
  • More than 40% of shoppers report buying grocery purchases online at least once a month.

Since most shoppers are never far from their smartphones, online ordering is easier. Plus, there simply are more ways to shop online for food and other household products. Certainly, digital changes are disrupting the way consumers shop and eat. Healthy living products, including dietary supplements such as vitamins, minerals, herbs and other botanicals, amino acids and metabolites, as well as cosmetics, organic body and personal care products, pet products, sports nutrition and health foods are more readily available.  And just by virtue of the wide availability means that comparison shopping (prices, ingredients, etc.) is far easier.  That’s great news for consumers who are busier, pickier and far more demanding than ever.

The CPG and Foodservice industry landscapes continue to transform and grow and the demand for transparency of product information is more important than ever before. 1WorldSync solutions for transparency and compliance, such as the SmartLabel solution, can help those businesses meet these demands, regulations and ultimately, free up those crowded grocery store aisles.