Tag Archives: Digital Commerce

1WorldSync 2018 Annual User Group: Unleash The Power Of Your Product Content!

We hope that you are as excited as we are about the 1WorldSync 2018 Annual User Group at GS1 Connect, taking place on June 4 in Phoenix! With a little over a month to spare before this highly anticipated event, 1WorldSync is busy rolling out the green carpet for you.

This year, we will show you how you can unleash the power of your product content! Glean creative insights and engage in peer lead topic breakout groups that cover data quality, web ready content, digital commerce and so much more.

We have speakers from C&S Wholesale Grocers, Coke, Kroger, TOPCO and Walmart sharing insights on how they are using content beyond just publication.  

Here are some insights around the speakers, topics and collaboration sessions that will make it all the more easier for you to make your grand entrance.

11:00 – 11:15 am | Welcome

Karin Borchert, CEO of 1WorldSync, will kick off the 2018 Annual User Group with a warm welcome to all attendees, discuss hot topics on the agenda, and highlight renowned speakers.

11:15 – 11:45 am | Information in the Digital World – The Need for Web Ready Content is Now

Technology now penetrates nearly every aspect of our lives and the industry continues to shift in major ways as consumers demand more information faster. We take a deep dive into the world of today’s consumer, the evolving e-commerce landscape and game-changing industry trends that are shaping 2018.

11:45 am – Noon | 1WorldSync End to End Partner Ecosystem

This session will challenge how you think about content creation, aggregation and curation. Discover our current partnerships that will enable a seamless end-to-end content process.

Noon – 1:00 pm | Lunch

1:00 – 1:45 pm | Keynote: C & S Wholesale Grocers

Learn more about who C&S is, and how they are leveraging content coming in through the network to drive innovation with increased accuracy and efficiency.

1:45 – 2:15 pm | Keynote: Coca Cola

Gain insights into the product content journey that Coca-Cola has experienced over the past few years. Learn how they are leveraging unique processes to ensure accuracy and demonstrate the downstream impacts of content quality within their systems and processes.

2:15 – 2:30 pm | Networking Break

2:30 – 3:30 pm |  User Breakouts

We will be splitting the audience into 2 main groups.  Machine-to-Machine and GUI users. In each group we will highlight specifics around data quality, new functionality and impact to those using the systems.  

3:30 – 4:15 pm |  Panel: The Evolving World of Digital Commerce  

Are you leveraging your GDSN investment in the ever expanding and evolving world of digital commerce? Join us for this impactful and must-attend session where you can hear first-hand from our renowned practitioners on:

  • How they compete with trusted content that their consumers can count on
  • How they connect their current GDSN investments with the new requirements of e-commerce and the cloud
  • What actions they are taking to stay connected to their end consumers

4:15 pm – 4:45 pm | 1WorldSync Product Vision: Where We Are Today & Where We Are Going

Do you have the essential knowledge and skills needed to empower the success of your data sync initiatives? Review 1WorldSync’s robust capabilities and the upcoming functionalities based on the company’s roadmap. Explore where the 1WorldSync Global Platform is going and how it relates to your Web Ready Product Content.

4:45 pm – 5:00 pm | Closing Remarks

1WorldSync wraps up the 2018 Annual User Group!  Provides a recap of insights from the day with lessons learned and lasting best practices that will drive tomorrow’s results.

Are you ready to witness world class experts share their expertise in engaging consumers on the path to purchase with trusted product content anytime, anywhere? Register today and we will see you in Phoenix very soon!

Essential 2017 Omni-Channel Tips: How to Beat The Competition In The Digital Era

There is no denying it…2016 was a rough year for various brick and mortar retailers. The 2016 holiday season  wasn’t as merry as industry pundits anticipated, resulting in the following store closures:

  • Hancock Fabrics:  Filed chapter 11; all 255 stores    
  • The Limited: Filed chapter 11; all 250 stores
  • Office Depot/Office Max – Merged; closed 400 stores
  • Sears / Kmart:  Closed 142 stores (10% of its store base)
  • Sports Authority: Filed chapter 11; all 140 stores
  • Macys: Closed 100 stores
  • American Eagle: Closed 150 stores   

The ‘Amazon’ Effect Takes a Bite Out of Brick & Mortar

The root of their problems may lie with a company that isn’t even competing with them for customers at the mall: Amazon.com. Amazon has been poised for success in its pursuit of relentless innovation and a seamless blend of the warehouse processing efficiencies with the e-commerce shopping experience.  

It is estimated that Amazon makes up about 7% of the U.S. apparel market, and that figure is predicted to increase to 19% by 2020 (Barrons 2016). Moreover, the 2016 “State of Amazon” study revealed that Amazon is often involved in almost all online shopping activities (Consumer Goods Technology 2016). Approximately 9 in 10 consumers will check Amazon even if they find a product they want on another retailer’s website.

Blurred Lines & Blended Commerce – The Changing Face of Retail

Today’s consumers float freely from physical shopping to virtual experiences as traditional and modern shopping models unify  into blended commerce. Pure e-commerce retailers are evaluating retail store fronts, while traditional brick and mortar retailers are rapidly pursuing online and mobile commerce channels.

“The shift in retail to the Internet is a huge change… every retail company is trying to manage the transition. It’s not well defined or understood and there’s no road map” said Simeon Gutman, a retailing analyst for Morgan Stanley (New York Times 2015).

Given the consumer’s lofty expectations for an integrated cross-channel shopping experience, there is a steady race to remain relevant in a hyper-competitive retail environment.

While Amazon is expanding its physical presence, Walmart is strengthening its ecommerce strides (eMarketer 2017).

At the beginning of 2017, Amazon announced that it will open its newest brick-and-mortar bookstore in New York City. At the same time, Jet.com – a Walmart subsidiary – announced that they purchased online footwear retailer ShoeBuy.

Achieving Operational Excellence Between Brick And Click

Clearly, today’s world of commerce requires a multi-pronged approach. Trying to match the convenience of Amazon with an integrated supply chain with personalized and trusted product content is no easy feat.

A connected commerce approach supports a harmonious model in which transactional and product data work together to optimize the supply chain process.

1WorldSync and DiCentral have set out to explore how brick & mortar retailers can develop the operational backbone that supports e-commerce investments.

Download their joint whitepaper now  and discover how to:

  • Equip your organizations with strategies that set leading digital commerce business apart
  • Connect cloud-based B2B integration with product content aggregation and syndication;
  • Achieve streamlined end-to-end digital commerce in a cost-effective and scalable manner.

References

  1. “Amazon Could Be Largest U.S. Company by 2020.” Barrons. 2 June 2016, http://www.barrons.com/articles/amazon-could-be-largest-u-s-company-by-2020-1464866783
  2. “Amazon Set to Dominate 2016 Holiday Shopping”. Consumer Goods Technology. 27 September 2016. https://consumergoods.com/amazon-set-dominate-2016-holiday-shopping
  3. “Walmart Plays Catch-Up with Amazon.” New York Times, October 22, 2015. https://www.nytimes.com/2015/10/23/business/walmart-plays-catch-up-with-amazon.html?_r=0
  4. “Omnichannel 2017: Amazon and Walmart Make Moves”. EMarketer. 9 Jan 2017. https://www.emarketer.com/Article/Omnichannel-2017-Amazon-Walmart-Make-Moves/1015000