Tag Archives: data quality

Four Keys To Unlocking Content Quality With Master Data Management

“Data is useful. High-quality, well-understood, auditable data is priceless.”~ Ted Friedman, Gartner

In today’s world of connected commerce, trusted product content powers every step of the consumer’s path to purchase and is at the root of every shopper’s journey from discovery to delight.

Competing with trusted product content that your customers can rely on in the face of an ever evolving e-commerce landscape is critical. Compelling product content sells your products both online and in-store, creates an unparalleled customer experience, and guarantees brand loyalty.

Furthermore, the cost of bad content is shockingly high. In the face of critical deadlines, many individuals make corrections themselves but do not follow up with the content creator or owner. These content inaccuracies can continue to propagate, leading to lost sales, potential fines, and dissatisfied customers.

Why Is Having Good Content Quality Difficult?

  • Suppliers have multiple systems that house product content for individual departments.
  • Product content requirements change quickly and often.  
  • The disparity between GDSN and e-commerce product content leads to damaging consumer experiences

Begin Your Content Quality Journey With 1WorldSync and EnterWorks

1WorldSync and EnterWorks understand that no matter where you conduct business, trusted content and data quality are essential.

Read our joint e-book as a guide to not only better understand the cost of bad product content to your business but also validate, report and strategize for improved data quality.

You will learn:

  • why data quality is a big deal for brand owners and why having good data quality is difficult
  • what is the cost of bad product content to your business
  • the four keys to unlocking data quality ranging from data validation, data stewardship, data matching, and data governance

Expedite Speed to Market with 1WorldSync Connectors

With total retail e-commerce sales having reached $453.5 billion in 2017 alone, it’s never been more important for brands and retailers to provide quality, trusted and robust product content across their multiple sales channels.

The Problem

In order to reach a wide-range of consumers, it is pertinent that you to connect with a vast amount of retailer and eTailers. Each retailer you connect with requires various product attributes and want that information provided to them in unique formats.

Understanding and collecting the required product content by retailers requires a tremendous amount of manual labor and coordination. This can result in distributing incorrect product content that can result in lost sales and strained relationships with retail partners.

Are you ready to unleash your product content with retailers to drive more sales?

Respond Rapidly To Content Delivery Requirements of the Largest E-Commerce Platforms

1WorldSync understands the challenges for managing product content across disparate channels and our customers leverage our all-in-one solution to ensure their product content is accurate, complete and optimized to ensure it engages and drives shopper purchases.

1WorldSync Connectors empower brands with the ability to understand the requirements of some of the world’s largest eCommerce platforms to bring their products to market quicker and facilitate the delivery of product content in the exact format required by the recipient.

By leveraging a 1WorldSync Connector, brands can easily aggregate and syndicate authentic, complete product content to effectively drive and influence sales on digital channels through connectors for Walmart, Gebr. Heinemann, Amazon and Alibaba.

1WorldSync connectors provide brands the ability to distribute content effortlessly to retailers and eTailers with their required attributes, format, quality and communication protocol.

Benefits

  • Improved data quality: Simplify the process to provide the complete, accurate data recipients require and leverage industry, regulatory and global standard validations which ensure data is accurate before being sent to recipients.
  • Speed to market: Understand the requirements of some of the world’s largest eCommerce platforms and load data from anywhere, transform it quickly and publish it in the exact format required by the recipient.
  • Keep Up with Today’s Market Demands: Keep up with the requirements of hundred of retailers ever changing product content demands and get the business intelligence to ensure you’re providing what they demand.

To learn more about 1WorldSync expanded capabilities to drive eCommerce sales sign-up for our upcoming webinar on July 18th at 12 pm ET.

Say Hello to 1WorldSync’s Data Strategy Team

Who is the Data Strategy Team?

The Data Strategy Team (DST) is part of the Global Professional Services Division. The Data Strategy Team is led by Scott Brown, who had over  twelve years of experience with GS1 US before taking a position with 1WorldSync. Collectively, the members of the Data Strategy Team have nearly 35 years of industry-relevant experience.

What does the Data Strategy Team do?

The Data Strategy Team has several important functions within 1WorldSync. The DST is responsible for item and data management, serving as the definitive source for all attributes. Working in the Omni-Channel sphere, DST uses its experience to influence decisions on 1WorldSync Products. DST is responsible for making sure attributes are harmonized across the products, as well as making sure requirements are met for a given retailer.

Using strategy and analysis, the DST creates and updates attributes to better serve 1WorldSync customer and give up-to-date attribute definitions and requirements. In addition, the DST creates appropriate validation rules, cross checks valid value lists, and converts recipient requirements into reliable and accurate attribute information.

Why does this matter?

Our role of attribute management serves as the “Skeleton” for many 1WorldSync Products. By harmonizing, adding, and updating attributes, DST makes sure customers are making an informed decision when they enter content into 1WorldSync platforms. DST’s planning and analysis helps customers make the right choices when it comes to publishing data.

What is in store for the Data Strategy Team?

This is an exciting and dynamic time for 1WorldSync and the Data Strategy Team.

The Data Strategy team plans to make the rest of 2018 a huge year for our customers, with timely product roll outs and accurate information for publishing data. We will be sharing our progress in the form of thought leadership and look forward to your participation!

Win consumers on the path to purchase with 1WorldSync

In the meanwhile, our professional services team invites you to receive a customized data quality report based on a sample of your published data.

This is a great way to understand potential data quality issues with your current product content, how you rank against your peers, the impact on your business and what steps you can take to improve your data quality.

Please visit http://solutions.1worldsync.com/data-quality-report

Begin Your Data Quality Journey With 1WorldSync

Consumers expect rich and trusted product content on all channels: desktop to mobile.  Accurate, rich and timely product content is critical in the path to purchase from discovery to delight.

Why Is Data Quality A Big Deal For Brand Owners?

  • Recipients drive eCommerce: Do you want your recipients to substitute or scrub your product content? Take back control of your brand message.
  • Volume is everything: Recipients require maximum product content input to drive traffic, optimize search return and boost revenue.
  • Consequences of incomplete product content: Some suppliers face financial penalties due to poor product content management.

Why Is Having Good Data Quality Difficult?

  • Suppliers have multiple systems that house product content for individual departments.
  • Product content requirements change quickly and often.  
  • The disparity between GDSN and e-commerce product content leads to damaging consumer experiences

Win Consumers On The Path To Purchase With 1WorldSync

Enabling more than 25,000 global brands in 60+ countries, 1WorldSync understands that no matter where you conduct business, trusted content and data quality are essential.

The 1WorldSync Professional Services team will help improve your product content quality and accuracy levels. Here are some ways in which we can help:

Our professional services team invites you to receive a customized data quality report based on a sample of your published data.

This is a great way to understand potential data quality issues with your current product content, how you rank against your peers, the impact on your business and what steps you can take to improve your data quality.

Please visit http://solutions.1worldsync.com/data-quality-report

1WorldSync 2018 Annual User Group: Unleash The Power Of Your Product Content!

We hope that you are as excited as we are about the 1WorldSync 2018 Annual User Group at GS1 Connect, taking place on June 4 in Phoenix! With a little over a month to spare before this highly anticipated event, 1WorldSync is busy rolling out the green carpet for you.

This year, we will show you how you can unleash the power of your product content! Glean creative insights and engage in peer lead topic breakout groups that cover data quality, web ready content, digital commerce and so much more.

We have speakers from C&S Wholesale Grocers, Coke, Kroger, TOPCO and Walmart sharing insights on how they are using content beyond just publication.  

Here are some insights around the speakers, topics and collaboration sessions that will make it all the more easier for you to make your grand entrance.

11:00 – 11:15 am | Welcome

Karin Borchert, CEO of 1WorldSync, will kick off the 2018 Annual User Group with a warm welcome to all attendees, discuss hot topics on the agenda, and highlight renowned speakers.

11:15 – 11:45 am | Information in the Digital World – The Need for Web Ready Content is Now

Technology now penetrates nearly every aspect of our lives and the industry continues to shift in major ways as consumers demand more information faster. We take a deep dive into the world of today’s consumer, the evolving e-commerce landscape and game-changing industry trends that are shaping 2018.

11:45 am – Noon | 1WorldSync End to End Partner Ecosystem

This session will challenge how you think about content creation, aggregation and curation. Discover our current partnerships that will enable a seamless end-to-end content process.

Noon – 1:00 pm | Lunch

1:00 – 1:45 pm | Keynote: C & S Wholesale Grocers

Learn more about who C&S is, and how they are leveraging content coming in through the network to drive innovation with increased accuracy and efficiency.

1:45 – 2:15 pm | Keynote: Coca Cola

Gain insights into the product content journey that Coca-Cola has experienced over the past few years. Learn how they are leveraging unique processes to ensure accuracy and demonstrate the downstream impacts of content quality within their systems and processes.

2:15 – 2:30 pm | Networking Break

2:30 – 3:30 pm |  User Breakouts

We will be splitting the audience into 2 main groups.  Machine-to-Machine and GUI users. In each group we will highlight specifics around data quality, new functionality and impact to those using the systems.  

3:30 – 4:15 pm |  Panel: The Evolving World of Digital Commerce  

Are you leveraging your GDSN investment in the ever expanding and evolving world of digital commerce? Join us for this impactful and must-attend session where you can hear first-hand from our renowned practitioners on:

  • How they compete with trusted content that their consumers can count on
  • How they connect their current GDSN investments with the new requirements of e-commerce and the cloud
  • What actions they are taking to stay connected to their end consumers

4:15 pm – 4:45 pm | 1WorldSync Product Vision: Where We Are Today & Where We Are Going

Do you have the essential knowledge and skills needed to empower the success of your data sync initiatives? Review 1WorldSync’s robust capabilities and the upcoming functionalities based on the company’s roadmap. Explore where the 1WorldSync Global Platform is going and how it relates to your Web Ready Product Content.

4:45 pm – 5:00 pm | Closing Remarks

1WorldSync wraps up the 2018 Annual User Group!  Provides a recap of insights from the day with lessons learned and lasting best practices that will drive tomorrow’s results.

Are you ready to witness world class experts share their expertise in engaging consumers on the path to purchase with trusted product content anytime, anywhere? Register today and we will see you in Phoenix very soon!

How a Low-Cost PIM Strategy is a Winning Strategy

Managing product content across the e-commerce landscape has never been easy, but the highly competitive nature of today’s market and the complexity of global product sourcing doesn’t help.

Accurate and timely product information helps instill trust and customer loyalty in the interchangeable and complex world of retail. Therefore, competing with trusted product content consumers can rely on is critical.

PIM Is Uniquely Positioned To Be Your Product Insights Hub

As a result, most large suppliers invest in a PIM (Product Information Management) system.  PIM systems are mission critical to create a single “source of truth” to aggregate, validate, maintain, and syndicate product data. The result is high-quality data, efficient data governance processes, and automated data syndication.  

But if you are a small or medium sized supplier, how do you stack up against the big guys?

1WorldSync & Innovit: Introducing PIM Lite for Product Content Syndication

Long-time partners, 1WorldSync and Innovit, recently joined forces to introduce PIM Lite.  PIM Lite is a pre-configured, entry-level PIM system for:

  • Small to medium suppliers (revenues under $1B) – Organizations that do not have the budget to afford a complex, highly-configured PIM system
  • Large suppliers where budget is gone – Organizations with limited funds left in the current budget cycle
  • Suppliers that prefer OpEx vs. CapEx – Organizations that desire a lower cost software subscription model with predictable cash flows

For more details on PIM Lite, click here!

Say Hello To “PIM Lite” – A PIM System For Suppliers With A $100k Budget

Join us for a compelling webinar on April 24 at 11 am EST, hosted by 1WorldSync & Innovit, where we will discuss how creating a three-pronged PIM strategy can help a small to mid-sized supplier address evolving consumer expectations, scale growth opportunities, and deliver cost efficiencies in a dynamic digital world.

Key takeaways include:

  • Investing in systems that help you excel at accelerating innovative products to market through different channels without compromising data quality.
  • Scaling online presence with rich product content does not mean stretching your budget for PIM systems to match what large enterprises spend.
  • Focusing on cost-effective solutions and time to value.
  • Achieving compliance at low cost with flexible PIM solutions that support both omni-channel commerce and regulatory initiatives.

1WorldSync: Trustworthy Content, Anytime, Everywhere

88% of consumers say product content is extremely important to their purchasing decision. As a result, vendors are being asked to provide accurate and complete content to trading partners in order to enhance the shopper experience.

What is the GDSN?

The Global Data Synchronization Network (GDSN) enables trading partners to globally share trusted product content.

Don’t waste countless hours uploading data to individual portals. You can benefit from:

  • Data Upload to a Single SourceEliminate duplicate efforts! You can instantly publish your data to your DIY/Hardlines, Healthcare, CPG-Retail and Foodservice industry partners across different verticals and countries.
  • Consistency via GS1 Data Standards: The GS1 data standards enable standardization and obsoletion of specific attribute profiles.
  • Central Control: Gain central control and ease over your product content updates.
  • Data Publication: Publish your data to all or specific trading partners. e.g. private labels

1WorldSync: Globally Exchange Product Content in the GDSN

1WorldSync is jointly owned by the member organizations of GS1 US and GS1 Germany, the preeminent global organization for the development of global standards, for identifying, capturing and sharing product information.

1WorldSync has the largest number of items in the Global Data Synchronization Network (GDSN) with 80% of GDSN data activity enabled by the 1WorldSync Product Information Cloud supporting more than 25,000 brands and retailers in over 60 countries.

1WorldSync is the only GDSN Data Pool for product information services with ISO certification & applied standards and we offer global scalability – multi-lingual product and customer support services, serving the CPG-Retail, Foodservice, Healthcare and Hardlines/DIY industries.

Trusted Content Matters

Do you want to learn how we enable companies to distribute trusted product content to your customers via the GDSN and beyond? 1WorldSync understands that no matter where you conduct business, trusted content matters.

Visit 1WorldSync, in Booth #310, at the 2018 50th Anniversary NETWORK Supplier Trade Show being held on April 15-18 in Las Vegas.

Empower your consumers to make data driven decisions on their path to purchase.

 

No Mercy For Bad Data

For many years, product master data has been exchanged between suppliers and recipients to support automation of backend processes. There was a significant focus on B2B aspects of data, information, and structured data. Data was exchanged between suppliers and recipients to support automation of backend processes.

What’s the Big Deal About Data Quality?

Today digitalization drives a much stronger form and rigid level of automation for retailers’ backend systems. Automated sales and procurement forecasting systems are now a commodity for all major retailer and e-tailer backends. Plus process costs must be kept at the lowest levels possible to beat competition.

Clean and accurate data is the prerequisite for all aspects of digitalization in retail backend systems. Because of the high degree of automation and real-time requirements in digitalized backend processes, the negative consequences of inaccurate data range from loss of customers to declining revenue.

Enter 1WorldSync: Trusted Content, Everytime, Everywhere

Consumers expect rich and trusted product content on all channels: desktop to mobile.  Accurate, rich and timely product content is critical in the path to purchase from discovery to delight.

Enabling more than 25,000 global brands in 60+ countries, 1WorldSync understands that no matter where you conduct business, trusted content and data quality are essential.

Here are some ways in which we can help:

  1. New User Interfaces: 1WorldSync invests in new user interfaces to drive the do-it-right-first-time (DRIFT) value proposition to avoid errors while typing data in the User Interaface.
  2. Data Quality Standards: Global data quality programs support the definition of data quality standards for communities or industry initiatives. The Global Data Synchronization Network (GDSN) is a great foundation for data quality standards because it standardizes formats, syntax and semantics. In Germany alone, over 300 new validation rules have been integrated to the 1WorldSync systems to assess product data.
  3. Machine Learning: 1WorldSync is developing state of the art components using machine learning methods to detect data outliers. These outliers ensure that data that passes all validation rules will be inspected with smart methods and minimal efforts. Initial results have been extremely promising and already prove that machine learning can take product data quality to new levels.

For more information on 1WorldSync Data Quality Solutions, please visit http://solutions.1worldsync.com/data-quality-report

In Cart We Trust

Over the past few years, there have been several technological advances pushing the Omni-Channel expansion into brick & mortar stalwarts.

One of the last frontiers has been grocery.  But times are changing…Amazon Fresh and Walmart have been making major plays to move your weekly trip from the grocery store to your living room couch.

Just last week, Walmart announced that they will expand their online grocery delivery services to 100 metropolitan areas and 800 stores nationwide by the end of the year. They are contracting drivers through Uber, Deliv and other delivery platforms.

What about the relinquishing of choice?  

If I go to the store, I make a decision about which apples to select from the bin, what steaks to get from the counter, which milk has the best expiration date etc.  In the digital space, that choice is in the hands of the person designated to pull my order and deliver it to me. Will he/she have the same eye for quality and will take the care to select the right product for me? That is a tall order and without the right product content, my expectations as a consumer will not be met.

In store, I can see, touch and sometimes taste the food before I commit to buying. If I make the wrong choice, be it due to variety or dietary needs, then it is on me.  When we shift to the digital space, the only choice I make is by the touch of my mobile screen. All the activities I performed in store were limited to just one sense – sight. So my trust has now narrowed into two areas: a) what I can see and b) who is bringing my groceries to the door.

Because the delivery is entirely in the hands of the merchant, I have trust that Walmart [recently rolling out grocery delivery] is going to make the best selection from the products on their shelves for me.

Seems like information on that product better be complete and correct to ensure that my decision is the right one.

How does your content look?

Could it use a check-up? 1WorldSync, the leading provider in product content solutions,  can help.  With our Data Quality offerings, we  provide the right content to the biggest Omni Channel merchants and offer insight for end consumers so that they are making the right visual decisions.

Good Content Grows Sales – Grow Your Business With Amazon

According to FierceRetail, “Information about the product has grown to become as important as the product itself – influencing 56 cents of every dollar in retail sales.”

Amazon has always understood that the consumer is king and strived to provide a seamless shopping experience. Since, consumers don’t have the liberty to physically inspect and check the products while shopping online, product content they can trust is critical in order to judge a product. Without product content, Amazon has nothing to help their customers make confident buying decisions.

1WorldSync Partners with Amazon to Improve Product Content Completeness and Quality

Did you know that Amazon commands more than half of all product searches? Their website often gets more traffic than a single brand’s website with 55 percent of online shoppers starting their product searches on Amazon. Thus, it is imperative to ensure high-quality content about your brand.

For this reason, Amazon launched their Catalog Content Capture initiative. In partnership with 1WorldSync, Amazon has joined the Global Data Synchronization Network (GDSN) to make it easier for brands, manufacturers and distributors to address the challenges driven by low attribute coverage, data quality and receiving an automated catalog feed from trusted sources.

1WorldSync and Amazon have made it easier for brands, manufacturers and distributors to sell products and improve product content on Amazon in three ways:

  • Automation: The partnership provides an automated process for managing and distributing product information on different Amazon channels, including Prime Pantry and Amazon Fresh.
  • Accuracy: The partnership improves the total accuracy of product content on Amazon.com by sourcing data from 1WorldSync’s trusted Product Information Cloud.
  • Comprehensiveness: Through GDSN, content on Amazon is standardized and validated through GS1 Global Standards.

Don’t Miss Out! March 1 & 5 Amazon Webinars

On March 1st at 1 pm EST or March 5th at 4 pm EST, join us for a compelling webinar with experts from Amazon’s Retail Product Management team. You will learn:

  • How Amazon’s Content Capture Initiative has driven improvements in product content quality and completeness.
  • How to provide an automated process to manage and distribute your product content to Amazon.
  • How to capitalize on Search Engine Optimization and make your product content highly discoverable.