Tag Archives: Cyber monday

5 Tips for Moving Business Online After the Era of “Black Friday”

It’s December 2015 and Black Friday is behind us.  I mean that in a literal sense (2 weeks have now passed) but also in the sense of The End of an Era.

Per retail analysis firm Shopper Track, Black Friday 2015 showed a 10.4% drop year-over-year in physical store sales since 2014.  This drop is unprecedented, and is attributed to consumers shopping over a longer span of time and taking advantage of the convenience (and safety!) of the online marketplace.

Meanwhile, Cyber Monday was reported by Adobe Digital Index to be the largest online sales day ever in the US, up 16% from 2014 to top $3 Billion.

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4 Steps to making your product information Omni-present for Walmart.com and Beyond

Just as the leaves are turning from green to auburn brown this Fall, our attention turns to the holiday season. The time of the year when consumers are getting ready to spend for the Holidays.  The leaves aren’t the only thing changing, however,  shopping habits have been immeasurably impacted by conscious consumers and smart mobile devices.  According to Andreessen Horowitz:

By 2020 over 80% of adults on earth will have a smartphone, and most of them preferring to conveniently discover and purchase products from their laps or the palm of their hand.

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Walmart.com is getting ready for Cyber Week…Are you?

Where did summer go? Fall decorations, Halloween costumes and cold weather gear surrounds us and yet summer still lingers. It’s crazy how retail brings the seasons to us before mother-nature does. I have now succumbed to pumpkin lattes, Oktoberfest beers and started to decorate in browns and gold.

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