Recently, I became a father and with that came a bunch of new purchases; changing tables, bath toys, strollers…this was all new to me. Each new item brought a new set of buying requirements (mostly from my wife). I didn’t know we needed a certain diaper type for night time, or that a stroller had to be easy to turn and collapse (that is key, actually!). I was merely going off of the experiences of our friends, basing my buying decisions on recommendations and price.
The need for product information is on the rise; everyone wants it and everyone needs it. From your procurement officer to your end consumer, product information is impacting your business’s bottom line. Whether that impact is positive or negative is greatly dependent on the quality of your product information. Enabling your business to deliver high quality product information sets your business up for success in today’s market place. As the global leader in enabling trusted product information exchange, 1WorldSync has identified 4 key steps to delivering quality product information to trading partners:
- Understand what information is needed to support your products
a. Discover what information is needed to register your items within the Global Data Synchronization Network (GDSN)
i. Some required information needed to register your items in the Global Registry includes:
1. Global Location Number (GLN)
2. Global Trade Item Numbers (GTIN), make sure to follow the GTIN allocation rules
3. Understanding how to build Product Hierarchies
b. Visit the Landing pages of the Recipients you wish to publish data to in order to understand the specific content requirements each recipient is looking for on your products.
i. Understand what Top-off attributes are needed to ensure a complete item record is published to your recipients. These may or may not be part of a standard GDSN attribute set.
ii. Some of the Recipients have provided a portal for you to see their entire requirements. An example of this is Kroger’s VIP Portal access.
iii. Utilize tools like The Attribute Graph (TAG) to gain further insight into the requirements across multiple recipients at one time.
- Build up a process for information gathering and governance to ensure you product records meet the information needs of your recipients.
a. Gather the needed information or attributes of your product discovered during step 1. These attributes may be stored in several locations across your organization.
i. GDSN Core
ii. Recipient Core
iii. Recipient Extended information sets
iv. Digital Assets
b. Instituting a foundation of Data Governance at the start
i. Understanding who owns the information or attributes and values within your organization
ii. Is there a cleanup processed needed on your information to ensure it meets all requirements discovered in Step 1?
- Determine the right distribution method to get your content to your recipients through GDSN
a. Automated information uploads and publications utilizing XML
b. Manual Portal entry
c. Select a data loading service
- Maintain and Support your product information. Once you synchronize your information to the recipient, the process has not finished. There may be specific clarifications or inconsistencies that you need to address. Also recipients are continuing to expand their need for information on your products.
a. Review Data Accuracy Score Cards provided by recipients to highlight information challenges.
b. Stay up to date on the latest recipient requirements
i. Landing Pages
c. Utilize the business and governance processes put into place during step 2.
i. Information is constantly changing as marketing and brand owners continue to customize and position their products towards specific end consumers. These changes in information need to flow to your recipients to ensure the highest level of customer satisfaction for your products.
ii. Digital Assets are the face of your product in a digital world. If there are changes to the package, a new image is needed.
As an avid reader of Bloomberg Businessweek, I was excited to see cloud technology, code, data management, everything that we, 1WorldSync, live and breathe, dominating the June 2015 issue. It got me thinking, how do we as a world, as an industry, as a business, educate decision makers on:
- ‘Understanding and unlocking’ the value of the cloud?
- Understanding the power and presence of data?
It is a new frontier, a ‘Data Revolution’, and the healthcare industry, specifically, is on the proverbial cliff ready to jump in head first. With the ongoing transformation of the U.S. healthcare delivery system, supply chain has become a key component to meeting organizational goals by driving clinical value, implementing innovation, and delivering operational efficiency. In order to fulfil its multifaceted objectives, supply chain is engaging with various stakeholders in pursuit of a common mission to foster a coordinated healthcare delivery system. Specifically, the impact of the ‘Data Revolution’ and the ‘Big Data’ explosion on the healthcare industry has spurred the creation of governmental and regulatory mandates, such as the Unique Device Identification (UDI) regulation set forth by the FDA. The UDI regulation require all medical device manufacturers to publish complete and accurate product information to the Global UDI Database (GUDID). To comply with the regulation, all medical device manufacturers must publish all required medical device product attributes to the GUDID by the specified time or face strong consequences.
Whether it’s in the form of regulatory compliance, seamless deployment along the supply chain, expanded storage, or collaborative networks or solutions, companies and businesses are looking to improve their top and bottom lines, and trusted product information is proving itself as a time and cost saver with the ability to help businesses grow. This is the core of 1WorldSync services and solutions. By building genuine business relationships and developing detailed strategic solutions 1WorldSync services address the most critical challenges within organizations in support of supply chain efficiency and regulatory compliance.
Join 1WorldSync at AHRMM15 to explore key ideas, trends, and best practices around building strategic stakeholder engagement, with an emphasis on supply chain perspective. Visit 1WorldSync at booth 924 and learn how the leaders in data pool management solutions and services can support your business for trusted product information exchange.
We look forward to seeing you there!
To be the Healthcare industry leader in product information exchange and the change agent that drives the industry forward through global regulatory compliance and improving healthcare standards.
This year more than 250 1WorldSync community members gathered in Austin, Texas for 1WorldSync Annual User Group, Americas to collaborate on hot topics under the theme: Be Efficient. Be Compliant. Be Transparent. With informative sessions addressing key industry pain points relating to supply chain efficiencies, regulatory compliance and any channel commerce, Annual User Group, Americas attendees heard how leaders in their community are addressing challenges and empowering their businesses for trusted product information exchange. As part of the dynamic agenda, fourteen 1WorldSync customers took the stage to share their success stories and attendees were treated to a special preview of The Attribute Graph (TAG) by 1WorldSync’s Chief Marketing Officer, Nick Parnaby.
The Fifth Annual Power of 1 Awards rounded out the event with General Mills, The Kellogg Company, Knights Apparel, McDonalds, Mondelez International and Walgreens each taking home an award for their significant contributions to product information exchange initiatives and the 1WorldSync community.
As the Diamond Sponsor of GS1 Connect 2015, which was co-located with 1WorldSync Annual User Group, Americas, 1WorldSync enjoyed an array of opportunities to continue to build upon the Be Efficient. Be Compliant. Be Transparent. theme. 1WorldSync CEO, Nihat Arkan, introduced the Wednesday keynote speaker to the GS1 Connect audience and 1WorldSync was the primary sponsor of the Wednesday night networking event, GS1 Connect on Rainey Street. Attendees to the 1WorldSync booth experienced the product information journey in the digital world, attended informative Major Release 3 1:1 sessions and engaged with leading recipients Target Corporation, The Kroger Company, Sam’s Club, SuperValu and Walmart.
New for 2015, 1WorldSync launched the 1WorldSync Events App which brought 1WorldSync and customer collateral, as well as dynamic community engagement right into the hands of attendees. The overwhelmingly positive feedback has ensured that 1WorldSync Annual User Group, Europe attendees will enjoy a similar digital experience. All in all, the week was a great success and we are excited to extend that success to 1WorldSync Annual User Group, Europe in September!
1WorldSync Major Release 3 subject matter experts have created Concept Videos to help explain some of the more impactful changes coming with Major Release 3. This allows you another option of learning about these topics. The current list of videos are specific to Item Management and include the following topics:
For some time now we have been living in an era of Transparency. Transparency in our policies and procedures, transparency in the business practices we operate, and transparency in the products and services we buy in business and in our daily lives. The transparent manner in which consumers expect to discover, buy and express opinions about products or services is the new norm for any business that expects to flourish in the mobile social economy.
Product information is in demand throughout the entire discover-to-review lifecycle, and at virtually every touch point of the consumer experience. Understanding the importance and value of product information transparency and its accessibility is simple, however, delivering it efficiently and seamlessly is anything but simple. Businesses must revisit the manner in which product information is created, exploded, standardized, quality assured and syndicated to all parties that enable the consumer experience.
Consumer demand for transparency and accountability is forcing businesses and entire industries to revisit the way product information is sourced, aggregated, distributed and labeled. Years ago, the seller was in control as purchase decisions were based on the availability, convenience and brand. The paradigm has shifted, and with an abundance of choice in front of them, consumers are making selections not simply on brand or availability, but on the attributes about the product.
Compounding this even further, a plethora of global legal and regulatory mandates have been put into place, requiring Brand Owners and Sellers to comply with product information centric regulations. For example, EU Food Regulation 1169 or FDA’s Unique Device Identification. Such regulations are another compelling force for companies all around the globe to take a closer look at the digital information chain that accompanies their products as they pass along transitional and new Omni-channels to market.
For 1WorldSync, product information transparency gets to the heart of everything we do. Our mission is to empower global businesses and consumers with trusted product information that enables improved decision making, efficiency, health and well-being.
Our Product Information Cloud platform purpose was built to deliver syndicated product information solutions and services to customers around the globe that rely on product information to power their businesses. For many of our 16,000 customers, the ability to mobilize a product information transparency program is a logical next step on top of the solid product information management foundations they have built with us over the last decade or more.
Every industry we operate in is actively investing in software and processes transformation that enables transparency. From the product development, to aggregation and management of product data at the manufacturer to setting up an item for sale at a retail or online store, to presenting that information to the consumer.
It is such a hot topic this year that we have made it the focus of our annual customer user conferences in both the USA at GS1 Connect, and in our EMEA customer event alongside ECR Europe this year.
1WorldSync understands the implications of Major Release 3 for its diverse community of trading partners. The impact to each organization may be very different depending on what attributes they support and what interface they have into their data pool. 1WorldSync is helping its community Be MjR3 Ready by breaking it down into three steps and providing the support needed to successfully complete each step along the way. Continue reading
There are 1,100 GS1/GDSN standard product attributes. But don’t quote me on this. That’s because the count is approximate, and growing. More importantly, the 1,100 calculation requires several scoping and definitional qualifiers.
A GS1/GDSN standard product attribute can be defined as a product item attribute that has been “approved” and “modeled.” “Approved” means the attribute has been approved by industry through the GS1 Global Standards Management Process (GSMP). “Modeled” means that the GS1 Global Office has developed the formatting structure, data type and defined valid values, if applicable, for the attribute. Some attributes have been approved, but not yet modeled or published in the GS1 Global Data Dictionary.
Throughout time, grandiose aspirations have seemingly convoluted processes and procedures. What exactly do I mean by this? The Foodservice Industry has been struggling with this balancing act for a number of years now. The balance between reaching an Ultimate Goal vs. Ability to Execute towards that goal. That balancing act has never been more tested than with the concept of Data Quality. On a daily basis, I’m constantly having conversations with some of the largest Foodservice manufacturers and they all have the same aspirations around Data Quality: be Complete (be seen as 100% “phase 2” attribute requirements across their entire product offerings) and Accurate (provide the most accurate product information as possible).
1WorldSync remains committed to the GDSN standards and will support the upcoming GDSN release, Major Release 3. With this release, GDSN will be better enabled to more quickly implement new requests into the standard. There are also many enhancements to existing attribute sets, including nutrients, ingredients, allergens, tax, hazardous materials, promotional, packaging and many others.
This release is considered a non-backwards compatible release, and while the level of impact varies based on the level of your implementation, we strongly encourage you to begin your planning and budgeting for the upcoming changes based on the below timeline:
The 1WorldSync Impact Analysis Document, which contains a summary of scope, the high level impact, and timelines, is available for all 1WorldSync customers and can be found here. We will work in the coming months to provide the full details on the scope and the technical specifications for this release.
Don’t forget to fill out our survey so we continue to understand your business needs and areas of impact.